How to Build Your Academic Network on LinkedIn
One of the great advantages of LinkedIn is that it allows you to widen your network, especially beyond academia. Unless you’re careful, though, it can quickly turn into another Facebook. You don’t want a feed full of self-promoting posts from people you’re never likely to meet or work with. In this guide, I’ll suggest a strategy for thinking about who should connect with and how you’ll engage with them. 1. What are you offering? The first step is to create a strong LinkedIn profile. If you’re asking people to connect and read your content, you need to explain why that’s a good use of their time. Your profile should explain who you are, your research interests, and what you’re currently working on. ...